In the intense competitive Grocery Store’s industry, increasing and retaining customers is not an easy job. There are studies in relevance to the characteristics of stores. This study determines the relationship between the store characteristics and the store choice. Multinomial Logistic Regression tool was used to analyze the gathered data to recognize the relationship between the store characteristics and [...]
This research is an attempt to investigate the correlation of the various independent variables which include an increase of pricing strategy adaptation, Increase of export intensity, Firm's commitment to export, Export market development, Export market competition, Past Pricing Strategy Adaptation, Past Export Performance Satisfaction, Past Export Intensity, Export market distance) with dependent variable (i.e. Expected Short-Term Export Performance improvement). [...]
Corporate Social Responsibility has been broadly defined with its different constructs and its significance in the corporate world. This paper puts forward the study of corporate social responsibility and its impact on firms' financial performance with a perspective of Pharmaceutical Industry. All the firms in pharmaceutical industry were observed for their CSR activities and financial performance for Karachi. The statistical [...]
This paper quantifies factors which are responsible for the bullwhip effect within the specific theater, e.g. Middle East. A comprehensive analytical understanding of the phenomenon is derived by considering at least twenty critical factors including Advertising, Sales Promotions, Seasonal Effect, Price Variations, Substitute or competitive products, delays in order processing and raw material shortage. The paper suggests Methods of [...]