SAJMS - South Asian Journal of Management Sciences

The Impact of Personal and Cultural Factors on Green Buying Intentions with Mediating Roles of Environmental Attitude and Eco-Labels as Well as Gender as a Moderator

Research Article

The purpose of this paper is to examine the impact of personality traits of consumers regarding their green buying intention by measuring the mediation effects of eco-labels and environmental attitude along with the moderation of gender. To the researchers' best knowledge, there is a lack of research in developing countries in explaining the influence of rarely researched factors such as [...]

Trade Liberalization Effects on Import Demand: The Pakistan Experience Using Bilateral Trade Data

Research Article

The fundamental objective of this study is to estimate for basic trade elasticity and assess the impact of trade liberalization on Pakistan's import demand in the bilateral cases for a sample of selected countries. In the sample, countries are selected from both the developed and developing world on account of their greater share in Pakistan's total imports. The method of [...]

The Moderating effect of Business Network on the Relationship Between Export Market Orientation, Total Quality Management and Company Export Performance: Evidence from Furniture Industry of Pakistan

Research Article

The contribution of the Pakistan furniture industry in exports has declined in the last few years. This situation is alarming for industry and country economic growth and overall performance of the industry. The main objective of study is to investigate the moderating role of the business network (BN) on the relationship among total quality management (TQM), export market orientation (EMO) [...]

Ownership Structure and Business Firm Value: A Study of Non-financial Sector of Pakistan

Research Article

The basic purpose of this study is to examine the association of ownership structure (OS) with the value of business firms (VBF). By using panel data techniques, the relationship between OS and VBF has been statistically tested. OS is used as an explanatory variable, whereas, for measuring VBF, accounting base performance measures (short term performance) include return on assets (ROA) [...]

Consumer Buying Attitudes towards Counterfeit and Green Products: Application of Social Comparison Theory and Materialism

Research Article

Counterfeiting and the purchase of counterfeits have been a global issue for years and it seems to be growing, it gives rise to criminality and many other economic problems. It does not only affect the economic environment but the ecological environment as well. Hence, this research aims to find out the factors that make people purchase counterfeits and factors that [...]

An Empirical Analysis of Behavioral Flexibility, Relationship Integration and Strategic Flexibility in Supply Chain Agility: Insights from SMEs Sector of Pakistan

Research Article

Supply chain agility (SCA) has become an important concept these days and gained a great deal of attention from the research fraternity. Researchers and scholars have mainly examined the dimensions of integration and flexibility as the antecedents of SCA from conceptual lenses in the past and suggested further explanations from empirical testing. Thus, this research aimed to investigate three key [...]